‘B Me’ Unveils Novel Design Concepts Reflecting The Needs Of Individuals With Rheumatoid Arthritis
A unique condom packet. A fashionable wrist splint. Clothing with innovative fasteners. These are just a few examples of design concepts unveiled today as part of the ‘B Me’ initiative, on display at the annual European League Against Rheumatism (EULAR) congress in Paris. ‘B Me’ is an international awareness initiative that puts the spotlight on rheumatoid arthritis by using design concepts to challenge the way people think about living with this condition.
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Filed under: Arthritis on June 17th, 2008