USA: Superheroes, Schools And Cyberspace Unite To Prevent Tobacco Use Among Florida Youth

The Tobacco Free Florida Campaign is aggressively targeting the approximately 1.5 million youth ages 11 to 17 with the campaign’s cigarette and smokeless tobacco prevention message. The campaign’s comprehensive approach includes youth-focused ads, in-school Public Service Announcements, a custom limited edition Justice League comic book, and online initiatives such as downloadable Smoke-Free Songs, campaign sites on Facebook and MySpace and a YouTube video contest.

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Filed under: Smoking / Quit Smoking on April 2nd, 2008