Tobacco Marketers Targeting Teens Near Schools

Joe Camel may be long gone, but that doesn’t mean tobacco marketers have abandoned their efforts to get young people hooked on smoking.A new Canadian study reports that tobacco marketers have found a way around tobacco advertising restrictions, reaching teens by marketing in retail shops located near high schools. The findings, published in the Canadian Journal of Public Health, suggest the strategy is working. [click link for full article]

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Filed under: Pediatrics on December 2nd, 2007