Fear Is Stronger Motivator To Get Fit Than Hope For Those Worrying About Their Bodies, Says Study, UK

Fear of looking unattractive can be a stronger motivation for keeping people going to the gym than the hope of looking good, a study says. Researchers at the University of Bath, UK, interviewed 281 male and female undergraduates and got half to imagine a physically unattractive version of themselves they feared they might turn into. [click link for full article]

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Filed under: Sports Medicine / Fitness on December 2nd, 2007